Understanding the sales process, tools to track and measure success, leveraging a CRM and determining the length of the sale cycle.
The planning session is training to determine who your target clients should be, what value they want, how that should affect and change your business and what you have to get right to become the preferred service provider for the best customers in your market.
The skill of how to effectively utilize Linked In is a critical step in your business sales strategy today. We will teach you how to:
What it comes down to is this - "what you can measure, you can manage". By identifying and monitoring the buyers’ journey, you'll be in a position to improve performance in a much more controlled and targeted way. Defining metrics and assigned roles gives feedback to all involved in the sales process. We will discuss the importance of reporting performance and how communication impacts the overall organization.
At the end of the training program you will be able to:
Given the 40 hour sales training program, objectives are:
Brenda offers companies sales and business training needed to achieve strategic sales growth and improve employee’s sales skills. With 20 plus years in business development and sales strategy, and training, Brenda’s success has been the ability to build sales teams recognized for their performance excellence and accountability. She has strong business acumen and many years of experience understanding the business issues of clients across a multitude of industries. Over her many years in building sales teams, Brenda has demonstrated outstanding sales skill development for the businesses she serves. Brenda has contributed to many industry associations and boards such as: Calgary Women in Energy: Alberta IoT, Calgary Newcomers’ Club, Dandly, Discovery House